The Government response to the Keogh Report was a missed opportunity, but if we, as practitioners ensure our consenting process is robust and legally compliant we will ultimately raise standards within the medical aesthetics industry ourselves.

Creating Consentz has been one of the most challenging and rewarding experiences of my life. During the process I have become fascinated by the legal and ethical issues surrounding consent – namely what constitutes proper informed consent and how we as aesthetic practitioners can protect ourselves should we be challenged by a regulatory body or in court?

In my quest for information I contacted Health Lawyer, Mandy Luckman of Irwin Mitchell Solicitors, who is an expert in medical negligence. It soon became clear that back in the days when I used pen and paper to record patient information, my consent process wasn’t as robust as it should have been (since going digital it has dramatically improved I should add!)  This begged the question how many other practitioners were making the same mistakes and opening themselves up to possible litigation?

To help clarify what constitutes legally valid consent Mandy and I wrote a feature for the March issue of the Aesthetics Journal: ‘The Art of Consent’, an appropriate title as  there is a real art to getting it right!

For-instance did you know any one of these situations can make consent invalid?

  • Patient lacks capacity to manage their own affairs or has been drinking or taking drugs
  • Patient is not properly informed of the risks or the images of the effects of the procedure are unrealistic
  • Patient has been placed in a time-pressurized situation eg. there is a discount on a procedure or they are accompanied by a friend who is trying to persuade them
  • Patient is demonstrating signs of body dysmorphia

To find out how you can improve your consenting process protecting both yourself and your patients you can read the full article here.